Kam Wa Tang |Alterian Blog | Social Media, Email, Web Content & Campaign Management

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News at Alterian

Alterian leads the way in mobile with HTML5, powered by bemokoLive August 3, 2011
Alterian Content Manager Mobile solution has been enhanced with an HTML5 Optimiser. This advanced feature allows the development of mobile sites completely in HTML5. Smartphones that support HTML5 will benefit from all its advanced features. […]
Alterian appoints Heath Davies as Chief Executive and Phil Cartmell as Chairman July 13, 2011
Alterian is pleased to announce the appointment of Heath Davies as CEO and Phil Cartmell as Non-Executive Chairman. Heath replaces David Eldridge who stepped down in April and Phil Cartmell replaces Keith Hamill, who retires as Chairman on 5 Sept 2011. […]
Alterian Solidifies Partnership with Plusoft to Provide Holistic View of Customer July 5, 2011
Offering combines Plusoft’s expertise in customer relationship management (CRM) and Alterian’s industry-leading solution for marketing campaign management. […]

About Kam Wa Tang

Kam has been in sales and marketing for over 12 years, working on both the agency and client side. He is currently Alterian’s US marketing specialist for email and campaign management.

Latest tweets from Kam Wa Tang

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Sep

2011

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As a marketer, when I think of mobile, I’m reminded of Monty Python’s skit about Spam. In it, no matter what the customer orders, the dish is served with Spam. Mobile’s the same way: Have a website? Mobile’s the answer. Involved in ecommerce? You need a mobile strategy. Social media? Must have mobile. Email campaigns? Ditto. Despite all the hyperbole, ...

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