EU wants cookie approval but is it a generation X problem?

Subscribe by RSS

Subscribe by Email

News at Alterian

Alterian leads the way in mobile with HTML5, powered by bemokoLive August 3, 2011
Alterian Content Manager Mobile solution has been enhanced with an HTML5 Optimiser. This advanced feature allows the development of mobile sites completely in HTML5. Smartphones that support HTML5 will benefit from all its advanced features. […]
Alterian appoints Heath Davies as Chief Executive and Phil Cartmell as Chairman July 13, 2011
Alterian is pleased to announce the appointment of Heath Davies as CEO and Phil Cartmell as Non-Executive Chairman. Heath replaces David Eldridge who stepped down in April and Phil Cartmell replaces Keith Hamill, who retires as Chairman on 5 Sept 2011. […]
Alterian Solidifies Partnership with Plusoft to Provide Holistic View of Customer July 5, 2011
Offering combines Plusoft’s expertise in customer relationship management (CRM) and Alterian’s industry-leading solution for marketing campaign management. […]

Apr

2009

comments (0)

Found in Web Behavior Analytics by Mike Talbot

EU wants cookie approval | Blog | Econsultancy.

Further woes for the behavioural targeters. It’s still my opinion that targeting a single site is fine (hence there should be no need for permission regarding first party cookies), but cross site targeting is increasingly seen as unreasonable.

Is it just the older generation though, gen Ys seem happy to share all of their information online – perhaps 1984 has dropped off the radar!

About Mike Talbot

Mike Talbot has written 17 post in this blog.

CTO and co founder of Alterian. Passionate about marketing technology both in terms of its practical use and in terms of its software construction. Mike also blogs under the guise of “Talbot on technology” over at Brand Republic.

Share

Found in Web Behavior Analytics by Mike Talbot

Archives

News at Alterian

EU wants cookie approval but is it a generation X problem?

About Mike Talbot

Join the conversation...